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Visibility & Engagement Strategy

Visibility and Omnichannel Strategy Services - Main Icon - Medtextpert

Maximizing reach, credibility, and impact for your scientific communications.

We help life science companies increase their visibility, connect with target audiences, and drive engagement –  through omnichannel strategies that combine scientific rigor, digital expertise, and creative execution.

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What We Do

We design and implement tailored engagement strategies that bring your science to the right audience, at the right time.

Our services include:

Omnichannel Strategy & Planning

• design integrated communication strategies across digital, social, and congress channels
• identify target audiences, key messages, and optimal engagement pathways
• align scientific content with brand objectives and measurable KPIs

Digital Presence & Optimization

• build and manage scientific websites, portals, and microsites
• enhance discoverability through SEO, SEM, and analytics-driven insights
• ensure consistency and compliance across digital touchpoints

Visual & Multimedia Content

• create infographics, data visuals, and short-form explainer videos
• transform complex science into engaging, accessible visual narratives
• maintain brand and scientific integrity through cohesive design systems

Campaign Development & Management

• plan and execute research visibility and educational campaigns
• integrate multichannel content journeys to inform, educate, and engage
• measure performance, optimize content, and report impact

Conference & Social Amplification

• extend the reach of publications, presentations, and events
• develop visual content for booths, symposia, and virtual meetings
• amplify congress activity across social and digital platforms

Examples of Deliverables

✔️ omnichannel campaign toolkits and content calendars
✔️ infographics, animations, and video explainers
✔️ HCP and patient engagement assets
✔️ digital and social media content suites
✔️ congress visuals and post-event highlights

Why Choose MedTextpert

Even the best science won’t make an impact if it goes unseen.

Proven scientific dissemination strategies

Experience reaching the right stakeholders

AI-enhanced workflows
→ faster insights, broader reach

Integrated visual storytelling
→ intuitive, memorable science

Proof of Success

What Our Clients Say
Thanks to medtextpert, we had professional pre-congress outreach, reminders, and an attractive booth presence with high-quality handouts - resulting in 130% more booth visits. Through a comprehensive multichannel strategy (Website, Email, LinkedIn, Facebook), our follower base grew more than 600-fold. Thanks to the refined engagement strategy, our annual symposium the year after drew more participants than we had ever anticipated. Thank you - we look forward to an ongoing collaboration!
General Manager, Private Laboratory

Proof of Success

Case Snapshots

Awareness Campaignfor a medtech product launch

  • Deliverables: HCP engagement strategy, congress booth visuals, and live social amplification
  • Outcome: Tripled booth visits and generated 80+ qualified leads versus prior year
Read more Client Testimonials
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Digital Strategy and ContentLeading Laboratory Provider

  • Deliverables:
  • New website with updated service offerings (programming, copy, visuals)
  • Multichannel marketing strategy and content
  • Congress booth presence (roll-ups, booth) and sales materials
  • Ongoing engagement (updates website, social media, email marketing)
  • 360% increase in website traffic, 3× higher engagement - more leads, congress, and 2× growth in qualified lead conversions post implementation
Campaign Example Content

How We Work
1. Discovery

1. Discovery

we assess your goals, audience, and communication channels

2. Strategy Development

2. Strategy Development

we define a clear, tailored content plan to ensure visibility & engagement

3. Execution

3. Execution

we design and deploy content and campaigns

4. Measurement & Optimization

4. Measurement & Optimization

we track results and fine-tune for maximum impact

Find out more about our Digital Marketing Expertise →

Ready to boost your visibility and engagement?

Let’s design and implement a strategy together that makes you stand out.

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