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visual communication

Replace Publish or Perish with Visible or Vanish in Science Communication

Increasing Research Visibility & Interest by embracing appropriate online dissemination

Content Marketing, Digital Marketing, Visual Communication / By

The academic world has changed and research visibility is much harder to achieve. An estimated 2.5 million new papers are published every year. But this number has certainly and substantially increased now due to research interest on Covid-19. Only six months into the pandemic, the number of published coronavirus articles indexed on Web of Science …

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Infographic design process

Want An Infographic? – Design-It-Yourself (DIY)

Marketing Communication, Medical Writing / By

Most of us love visually appealing infographics. But what are they? According to the Oxford English Dictionary, an infographic (or information graphic) is “a visual representation of information or data”. As the name suggests, they combine information and graphics to increase understandability at a glance. In today’s fast-paced information landscape, providing visually attractive content is …

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visual transmission of information to brain

Why Your Scientific Publications Need A Graphical Abstract

Medical Writing, Scientific Publishing / By

Scientific publishing hasn’t changed a lot since I was born, and that was quite a while ago. It is standardized and has worked efficiently for authors and publishers alike. The optimal article outline consists of title, abstract, background, materials and methods, results and discussion. Add some dreary tables and result diagrams, and years of research …

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