Katja Martin

Plagiarism in Academia

Can I reuse my own, previously published words in my new manuscript? Self-plagiarism explained.

Self-plagiarism is defined as the reuse of one’s words, text, and data, not only in medical or scientific writing. Therefore, textual recycling of previously published own work, if not correctly cited, is considered self-plagiarism. Many authors have a good understanding of plagiarism but are unaware of self-plagiarism. In their understanding, they are not “stealing” ideas, …

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Whitepaper Writing and Promoting Tips

White Paper Creation: A handy guide of Do’s and Don’ts

White papers continue to be in demand, especially since inbound marketing tactics require strategic content that attracts potential prospects and converts them into customers. The creation and promotion of white papers can be resource-intensive, especially when searching for a high-performing piece of content that meets or beats your lead-generation goal. So, whatever type of white …

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Blog Post or LinkedIn Article

LinkedIn Article, Blog Post or both – which is more effective?

LinkedIn articles are becoming increasingly popular and generate good engagement. Blog posts shared via LinkedIn, on the other hand, at least seem to be losing popularity. How could this be explained? Well, there is a wealth of objective and subjective possibilities and reasons for this, including the nature of the article, who is publishing or …

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Replace Publish or Perish with Visible or Vanish in Science Communication

Increasing Research Visibility & Interest by embracing appropriate online dissemination

The academic world has changed and research visibility is much harder to achieve. An estimated 2.5 million new papers are published every year. But this number has certainly and substantially increased now due to research interest on Covid-19. Only six months into the pandemic, the number of published coronavirus articles indexed on Web of Science …

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Medical Writing Road

Medical Writing – Tips on how to “kill your darlings”

The purpose of medical writing is not to satisfy or memorialize the author(s), we all know that. Medical writing is about communicating health and medical-related information to the intended audience clearly and appropriately. Health journalism, medical education, medical promotion of healthcare products, scientific publications and presentations, grant applications and regulatory documents are only a few …

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Content Marketing |How to boost your Content Marketing | Medtextpert

How to boost your Content Marketing when competition is fiercer than ever

Content marketing has been proven to generate remarkable results for years. It is well known, that a good content marketing strategy will get you three times more leads at a 62% lower cost than traditional marketing. Starting 2021, knowing that we will encounter challenging months and probably years, it’s of uttermost importance to review content strategies and …

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teacher giving advice on manuscript writing

13 reasons why manuscripts are rejected and how to best avoid them

Don’t we all know the feeling of disappointment when we get our manuscripts rejected? Of course, we might have had a suspicion before that it could happen. Hours of research and writing just seem to crumble before our eyes leaving us frustrated and alone with the most burning question: “Why?”. As a matter of fact, …

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